Why is SEO so Important ?

More than 63,000 Google searches happen every second. That’s a lot of potential customers. But the vast majority of those customers won’t look past the first Google results page. So, if you aren’t ranking, you’re missing out. Specialist Melbourne SEO marketing will not just put your business in front of more customers, it will put you in front of the right customers – people specifically looking for products and services like yours. And people who are ready to buy.We know what it takes to get a business to the top of search results. We’ve done it for clients all over Melbourne. And more importantly, we know how to turn those rankings into real conversions and organic traffic.

So You Think SEO is Just a Business Expense?

Sure, search engine optimisation is a business expense. But once it starts generating sales it becomes something more – it becomes an investment. The best Melbourne SEO agency will provide you with a tailored SEO strategy that delivers real returns – and we are the best. We are so confident in our team of SEO experts that we assure you a minimum 3x conversion rate on your campaign.

Our industry-leading ecommerce SEO solutions are tailored to align with your business goals. Whether you want to increase online sales, generate leads or improve web traffic, we can help enhance your online presence and bring in qualified customers.

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OUTPERFORM YOUR EXISTING SEO CAMPAIGN
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GET 3 TIMES RETURN FOR YOUR SEO CAMPAIGN
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TRACK RESULTS WITH ACCURATE REPORTING

Our SEO Campaigns Deliver Assured Returns

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We don’t shoot in the dark. We know SEO, we know it well, and our results speak for themselves. We care about your business and we know how important it is to you. That’s why we use proven digital marketing campaigns designed to get you to the top of your search results and deliver a guaranteed return on investment. Our Melbourne SEO specialists will have you outranking your competitors and driving consistent organic traffic.

Are You Happy with Your SEO Agency?

Are you stuck in an underperforming SEO services contract? Are you wasting money without getting results? Have you lost website rankings and traffic? We can help you fix it all. We are NOT like other SEO agencies who charge you money but deliver nothing. Our clients, references, and reviews are proof of our successful SEO campaigns. We believe in working as strategic partners and building long-term and collaborative relationships with our clients. Our aim is to scale your business with sustainable, affordable Local SEO Services and International SEO strategies that make a real impact.

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How We Deliver Successful Seo Campaigns?

Seo Process

No Jargon, Only Results

Our SEO consultants will conduct a detailed SEO audit and in-depth keyword research to identify the highest-impact opportunities for your business. We’ll show exactly how we’ll get you the best returns for your investment. And by returns, we mean tangible results like sales and revenue.

Get a comprehensive SEO and competitor analysis

Perform detailed keyword research to identify high-converting and relevant search terms

Discover which keywords and locations your competitors are targeting

Get a Local SEO and International SEO strategy that drives growth and revenue

How well your website ranks depends on your on-page SEO and off-page SEO. Both are essential. We will optimise your website and boost domain authority through clean, effective link-building strategies.

Use our expert strategies to make your website easier for search engines to crawl

Build backlinks from high-authority websites (no spammy links or black-hat techniques)

Need a fresh start? We offer full SEO website development for optimised performance

We will refresh and optimise your website’s content with a focus on SEO content and quality content tailored to your target keywords and brand tone. This not only improves visibility but ensures your site speaks directly to your customers’ needs.

Create content designed to boost conversion rates and rankings

Generate leads with high-quality, keyword-rich content

Optimise content for targeted suburbs, services, or products

Tracking and analysis are the backbone of any successful campaign. We provide fully transparent, easy-to-read reports that break down the performance of your search engine optimisation efforts.

Receive ongoing reports tracking the progress of your SEO campaigns

See how you stack up against competitors

Understand campaign impact through plain language and clear visuals

Frequently Asked Questions

WHY IS SEO IMPORTANT?


“If you build it, they will come” is not a good digital strategy. SEO is all about making sure your site is as visible as possible. The vast majority of web users won’t look past the first search engine results
page. Quality SEO can ensure your site is ranking in the most highly trafficked and visible areas of the web. It will help to drive more traffic to your site. And it will improve the user experience by making
your website more user friendly, faster, more readable and easier to navigate.
WILL SEO WORK FOR MY BUSINESS?

SEO is important for any business, of any size, in any industry. Even if your website already has plenty of traffic, SEO can help to drive more targeted traffic, qualified leads and purchase-intent buyers to your
site. In short, it will increase conversions, not just traffic.
HOW DO I KNOW IF MY SEO IS WORKING?

Besides seeing clear improvements in your search engine rankings, you should also be seeing growth in other metrics like site traffic, phone calls and emails, and conversions and sales.
HOW LONG DOES IT TAKE FOR SEO TO START WORKING?

As a general rule of thumb, it takes between 3 and 6 months for businesses in less competitive industries to start seeing results. For highly competitive industries, it can take up to a year. The reality is that
it depends on a range of factors like your particular industry, the state of your website, the amount and quality of your content and more.
IS SEO A SHORT-TERM OR LONG-TERM STRATEGY?

It is possible to implement a short-term SEO strategy, but any gains made will likely be short-lived. Great SEO is generally a long-term process. Building backlinks, implementing a content strategy and refining
the strategy will take time.

For the best results, you also need to monitor performance and make adjustments in response to changing business conditions or strategic goals. Of course, implementing a long-term strategy will have even longer
term benefits for your company.
SHOULD I INVEST IN SEO OR PPC ADVERTISING?

Organic SEO is always recommended over pay-per-click (PPC) marketing. The vast majority of internet users will click on the top organic search results over the paid ads. However, PPC marketing can be a useful way
to get your business onto page one quickly, while you wait for your organic SEO strategy to start showing results.
HOW IMPORTANT IS CONTENT FOR SEO?

Having high-quality, authoritative and keyword-targeted content on your website is an essential first step for growing your search rankings. It needs to be well written, relevant and should be regularly updated.
Content is vital for SEO, but it’s only part of a broader SEO strategy.
DO YOU HAVE AN IN-HOUSE CONTENT TEAM?

Yes, we do. Our in-house content team consists of experienced content marketing and SEO experts. All content strategies and written copy is created by our in-house team and tailored to the unique requirements of
your business. Our Head of Content is always available to discuss your strategy and work with you to identify areas of improvement in your website’s content.

WILL I HAVE TO CHANGE MY WEBSITE?


Well, that depends. In most cases, we can work with your existing website to optimise it and implement an industry-leading SEO strategy. We may add new content or recommend creating additional pages, as
necessary, but this can usually all be done with your existing website.

That said, in the case of an extremely outdated website, it can be easier (and cheaper) to create a new website. Our team can discuss this with you and make recommendations based on your specific situation and
needs.
WHAT ARE BACKLINKS ARE WHY ARE THEY IMPORTANT?

Backlinks are links from one website to another. In the context of SEO, backlinks play a crucial role in influencing a website’s search engine rankings. Search engines, like Google, place great importance on
backlinks, using them as a measure of a website’s authority, credibility, and relevance.

Creating high-quality backlinks is a time consuming process that requires creating relevant and compelling content and publishing it to high-DA websites. A number of factors influence your backlink profile
including link quality and diversity, authority and trust, relevance, content quality and more.
Creating an authoritative backlink profile is complex and time consuming but can deliver huge rewards for your website when done properly.
CAN YOU DO SEO FOR E-COMMERCE SITES?

Absolutely, we can. As a full service SEO marketing company, we cater to all types of businesses. We have extensive experience working with a wide variety of e-commerce clients. We create specific e-commerce SEO
strategies designed to help these businesses rank as well as improving their onsite metrics, with a particular focus on increasing conversions.
Our team is experienced working with all the major e-commerce platforms including Shopify, Magento, BigCommerce and more.
HOW MUCH DOES SEO COST?

The cost of SEO services will vary depending on a variety of factors like the number of keywords, industry competition, website condition, marketing KPIs, content strategy and so on. For example, SEO services for
small businesses will cost less than enterprise SEO services.

All our SEO packages, and the associated costs, are tailored to the specific requirements of your business. Our team will work with you to understand your business, your industry and what you are looking to
achieve with your SEO campaign. From there, we can create a customised quote.
WILL YOU PERFORM A WEBSITE AUDIT?

As part of our SEO consulting services, we offer FREE website audits for new clients. Our experts can assess your website, work out what’s working, what’s not working and identify areas of improvement. We can
then make technical SEO recommendations to rectify any issues.

Combining a website audit with an eMarket Experts SEO strategy provides you with a comprehensive digital marketing solution that will dramatically improve your online visibility and send you rocketing to the top
of the search rankings.
WHAT IS DOMAIN AUTHORITY AND WHY IS IT IMPORTANT?

Domain Authority is a score from 1-100 that acts as a predictor for how well a website will rank on search engines. Several factors contribute to the calculation of Domain Authority, including the number and
quality of inbound links, the overall link profile, website age and security and more.

Domain Authority is an important factor for SEO and is used for competitor analysis, link building services, content strategy, site valuation, campaign monitoring and a range of other SEO tasks.
WHY SHOULD YOU CHOOSE EMARKET EXPERTS?

There are plenty of great reasons to work with eMarket Experts. As one of Melbourne’s best and most awarded SEO agencies, our work has been recognised by the SEMrush Search Awards, Australian Financial Review,
the Financial Times, CRN Fast 50, and Deloitte. We are official Google, Bing, Shopify, and BigCommerce partners and a member of the Australian Web Industry Association.

Our entire team is dedicated to delivering great customer service and unbeatable results for your business. To harness the power of digital marketing and take your business to the next level, contact the team at
eMarket Experts today and get started working with Melbourne’s SEO specialists.

We Prefer Revenue Over Rankings

Revenue

Growing your website traffic is great, but what good is it if no one is converting? A higher conversion rate means better ROI. With our powerful conversion rate optimisation (CRO) campaigns we can convert passive shoppers into engaged and purchase-intent customers. Forget about simply generating more traffic. With the right CRO strategy and the proper audience targeting, you can generate better traffic. Spend less and get more with our cost-effective CRO techniques.